Brand Finance: Dacia Is Most Valuable Romanian Brand in 2026, Followed by Banca Transilvania

today, 11:38 By Cristina Bellu

Dacia is for the fourth consecutive year the most valuable Romanian brand, with an estimated EUR1.2 billion value, up 9% from 2025, in a ranking that shows the total value of the 50 most important local brands has doubled in the past decade, to EUR7.4 billion, in line with Brand Finance, the world’s leading brand valuation consultancy.

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Keywords:
Brand Finance
, ranking
, Dacia
, Banca Transilvania