Brand Finance: eMAG Overtakes Dacia as Most Valuable Brand in Romania

04.27.2022 By Roxana Rosu

This year’s leader in the ranking of most valuable Romanian brands is eMAG, valued at EUR1.02 billion, an increase of 29%. It beat Dacia for the first time, which dropped 28% to EUR815 million, shows the latest report of Brand Finance, a global independent brand valuation and strategy firm.

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